Category Archives: Color 101

Color of The Year Hype

Sherwin Williams The Annual Color Pageant

What is the Color of the Year?  Who is the know-it –all that decides it anyway?   People magazine tells us who the sexiest man alive is. Time magazine lets us know who the Person of the Year is.  Sportsman of the Year is announced by Sports Illustrated.   Many different authorities announce a color of the year, for good or for bad Pantone seems to be the most popular voice when it comes to COTY.  This is old news but this year Pantone picked Emerald Green.  I once had a pompon uniform that was emerald-ish, I didn’t care for it then and I don’t care for it now and looking around I fail to see any emerald green enthusiasts.   I wasn’t impressed with their last year’s COTY either.  I would be in a complete color funk if I didn’t know to go to other sources for live inspiration.  If you are looking for a fresh palette for your rehabs, fixer uppers or your own home consider what other industry leaders can contribute to your palette inspiration.

HomesForRehab Color of the Year Pantone

I might be biased but I want to know what colors paint companies think are stars of the spectrum.  Why paint companies?  Being an interior designer I feel that the colors we choose to surround ourselves, family and memories with are the most worthy of thoughtful chroma decisions and paint companies naturally embrace that attitude as well.  Benjamin Moore’s 2013 COTY is Lemon Sorbet you can see how Lemon Sorbet lives in this photo from their website.

HomesForRehab Color of the Year Benjamin Moore

Sherwin Williams named Aloe as their COTY.  Aloe is mild but powerful as seen in the photo of the living space from their website.  So what if aloe doesn’t float your boat?  Check out the 2013 Sherwin Williams ColorMix this is an exciting presentation of color trends categorized by mood in the form of palettes.

HomesForRehab Color of the Year Sherwin Williams

HomesForRehab Color of the Year Sherwin Wms

Color Mix HomesForRehab Sherwin Williams

What’s wrong with crowing a single color the annual winner is discussed in an interesting article by Color Guild expresses palettes that consider the end user as a more obvious approach over a single COTY.

CMG Color HomesForrehab

 

Color Sells and the Right Color Sells Better is the motto of the Color Marketing Group.  The CMG is an international not for profit well rounded group with members from across industries and nations.  Because of their members’ diverse backgrounds their studies of color directions are what most industries and designers consider to be the direction of color, their decisions are anything but arbitrary.  Next year when the new COTY is arbitrarily crowned, consider looking for inspiration from alternative authorities or better yet make your favorite your COTY.

 

Before and After Master Bedroom

before master bedroom haven of graceAfter Master Bedroom Haven

 

 

Dark paint does not necessarily make spaces look smaller.  In this case the intense color makes the room inviting and peaceful.  A run of duct work that was added along the top of this wall was also painted chocolate, the duct visually vanished into the wall because the intense color is less reflective than a lighter shade would have been.

Infuse Color Trends Like a Pro

 

This article is also published in Improve Your Home and Garden

My mother deliberated endlessly between harvest gold and avocado green when selecting the color for the appliances for our new home.  They were the current color trends, burnt orange was all the rage as well, but it had already been eliminated by my father.  He hated the other two less, but equally, that is why my mother got to choose.  My father was an artist and matters of color were usually decided by him.  This decision put a lot of pressure on my mother.

I encouraged her to go with the harvest gold.  I knew that it would look great with this sunflower pendant fixture I saw at the lighting store.  Convincing my father to buy that sunflower light fixture remains one of the toughest sales of my life.  My father never appreciated the qualities of the smaller matching sunflower fixture I wanted for over the sink.  My mother and I didn’t stop there; canister set, spoon rest, towels, etc. If it was in that kitchen for more than 5 minutes it was harvest gold.

Now when I go to homes that have embraced trends like items in an “Oprah’s Favorite Things” show I wonder two things; how much fun this must have been at the time and how much time did it take for the fun to wear off.   Trends exist for two reasons; we like to refresh and upgrade our surroundings and advertisers entice us to purchase the latest and greatest.

Cary Baumann ASID Robert Allen Fabrics Sherwin Williams Color ForecastThere are a few examples when trends have become classics, but more frequently trends have become trash.  Color trends are perennial; some linger, while others lose their bloom faster than a spring tulip.  Since color is the easiest and least expensive way to transform your room, color trends are the most frequently played with.  A few years ago the brown and blue combo hit the scene and has perhaps worn out its welcome.

Last year, Pantone and others were declaring that yellow was the color to conquer the palette, the Color Marketing Group went so far to say that mauve would make a comeback.  This year Pantone’s Color of the Year is Turquoise, number #15-5519 to be exact.  Pantone feels that Turquoise has earned this honor in part because it “inspires thoughts of soothing, tropical waters and a comforting escape from the everyday troubles of the world, while at the same time restoring our sense of well being. “ But I believe that not all colors conjure the same feelings in everyone.

How can you know the best way to use trends to refresh your interior without looking like you got stuck in a time warp?   Determine the color palette that works for you.  A color consultation with a designer is a great place to start and will leave you with a practical tool for selecting color for your spaces: a customized color palette.  Armed with your custom palette as a shopping tool you can begin to transform your surroundings.

Having a tool that fits in a purse or glove compartment allows you the ability to easily compare your palette with possible purchases and quickly eliminate costly mistakes.   The infusion of trends then becomes deliberate.  If during your color consultation you discovered your preferred palette is warm neutral, rather than incorporating turquoise #15-5519 you would choose colors from Sherwin Williams paint strip #32 or #33.  The trend color then slips comfortably into your space like a friend rather than an intruder.   Long after the turquoise trend has been sent packing, your interpretation of the trend is still welcome because you have made it a part of your authentic style.

Designer fabric manufacturer Robert Allen/Beacon Hill has collaborated with Sherwin Williams for the past two years by coordinating; fabrics, trims, and paint colors in their Colormix collections.  Colormix 2010 has four new offerings; Treasured, Rooted, Inspired and Refreshed.  Your customized color palette will steer you to make the appropriate adjustments to these sets.  Robert Allen/Beacon Hill products can be purchased through professional designers.

Everyone knows that grocery shopping without a list can have disastrous results, by shopping for your home with a list and a color palette not only will you save money  because of the mistakes you won’t make, you won’t believe how comforting your home feels once your surroundings are in harmony.

Cary Baumann, ASID, is an interior designer and owner of Cary and Company